Annabel’s Deliciously British

Identity + Packaging

Founder, Annabel Makin-Jones is a pioneer in farming; a curator, innovator and champion of exquisite produce. This is the home of the Best of British produce – from strawberries, to daffodil, forced rhubarb to preserves and honey. Through negative imprints and gold-leaf detailing, the visuals show that Annabel’s Deliciously British cares as much about what they produce as that which is left behind.

Forced rhubarb packaged in Annabel's Deliciously British brand, designed by Bolter Design
Annabel's Deliciously British founder standing next to an apiary
A person spreading Annabel's Deliciously British strawberry conserve on bread
Annabel's Deliciously British strawberry blossom honeycomb packaging, designed by Bolter Design
A Christmas stocking filled with Annabel's Deliciously British products
A festive collection of Annabel's Deliciously British products with dried orange slices and pine tree branches
Six Annabel's Deliciously British assets, designed by Bolter Design
A person holding Annabel's Deliciously British strawberry punnet box